Literature review on customer satisfaction in telecom sector
Review Of Literature On Customer Satisfaction In Telecom Sector You literature review on customer satisfaction in telecom sector can only compare 4 properties, any new property added will replace the first one from the comparison. An organized questionnaire was composed and gathers the information from 200 customers. LITERATURE REVIEW (Leelakulthanit and Hongcharn, 2011) investigated the determinants of customer satisfaction by interviewing 400 mobile phone users in Thailand. Reduces Customer Churn – Annual churn rate in telecommunications companies averages between 10% and 67%. Customer satisfaction can be experienced in a variety of situations and connected to both goods and services. 5 percent respondents represent the young generation of the country, 36 percent students. Price also plays a significant role in the purchase decision of the telecommunication sector ABOUT US. [1], a high er level of satisfaction of customers have a positive impact on a degradati on of the. In other words, customer satisfaction can be influenced by customer service, pricing structure, sales promotion, coverage,. Introduction: Customer satisfaction is an ambiguous, abstract and confusing concept. Price also plays a significant role in the purchase decision of the telecommunication sector The following diagram essay writing companies shows that customer satisfaction is dependent upon six important dimensions. There research initiate that the promotional value, quality of customer service at shops and corporate image play the most important role in determining customer satisfaction ABOUT US. A brief introduction to services provided by telecom companies alongwith current scenario have been included for the better understanding of the study. Correlation and regression analysis were conducted utilizing SPSS to analyze the data. In addition, inspiration is also lacking, so there are only a few options:. Ankur Saxena (Technocrats Institute of Technology - MBA, Bhopal, India) 1. The Relationship between Service Quality and Customer Satisfaction The literature suggests that service quality and customer satisfaction are strongly interrelated. There research initiate that the promotional value, quality of customer service at shops and corporate image play the most important role in determining customer satisfaction REVIEW OF LITERATURE Leo Franklin L. It is a highly personal assessment that is greatly affected by customer expectations. Service quality is one of the factors that affect customer satisfaction, along with price and personal recognition (Liu, Lee, and Hung, 2016) Reduces Customer Churn – Annual churn rate in telecommunications companies averages between 10% and 67%. Customer satisfaction can be conceptualized as either transaction-specific satisfaction or cumulative satisfaction [20].. It is the result of an evaluative process that contrasts prepurchase expectations with perceptions of performance during and after the consumption experience (Oliver, 1980) Literature Review on Customer Satisfaction Dr. By satisfying the customers, the organization can maximize the number of users Literature Review on Customer Satisfaction Dr. Customer retention in the telecom industry is a major problem, many carriers face [6] the results show that occupation as one of the variables of demographics factor does have any significant impact on customers satisfaction towards telecom services like network, price(tarrif), customer support etc. A satisfied customer often stays loyal longer, and is likely to patronise the firm in future [3]. literature review on customer satisfaction in telecom sector Consumer satisfaction of these telecom sectors.